Too busy playing video games to watch presidential ads on television? Barack Obama has found you, too, by becoming the first presidential candidate to buy ad space inside a game. Eighteen video games, including the extremely popular “Guitar Hero” and “Madden 09,” will feature in-game ads from the Obama campaign in the final weeks before the election. The ads — appearing on billboards and other signage — remind players that early voting has begun and plug a campaign Web site that encourages people to register for early voting.

Read Story

Recommended Articles